Get to know Alison Pappavaselio, Director of Marketing at SYBS

Updated: May 7, 2021

Meet Alison Pappavaselio, our guru for web design, development, and E-Commerce. But her expertise doesn’t end there! As Director of Marketing, Alison also coordinates social media strategy and execution for clients. So many businesses can relate, the pace and evolution of social media make it a challenging task to manage; Alison solves this problem, giving you back valuable time and deliverable results.

Say Yes understands the importance of your online presence, being an integral aspect of your unique brand image. Alison’s site builds feel on-brand, relevant and cohesive. Social platforms, when left unattended can impact your sales and virtual reputation. At Say Yes, social calendars are strategic and thoughtful, keeping your target audience in mind. Alison shares, “I absolutely love working with such a diverse range of clients. Not only is it great collaborating with different personality types and client needs, but it also really keeps things interesting and fast paced”.

From start-ups to small businesses and national brands, Alison has the adept ability to create a digital marketing landscape for you that will not get lost in the chaos of today’s marketplace.

What is one website area Alison wants you to check today?

  • Your website's menu! “The number one issue I see with clients who are unhappy with their websites is that their menus are overpacked, contain irrelevant information, or broken links. Since the menu is your potential clients’ first stop, it needs to be easy to navigate.”

Our web-aficionado advises to do this one thing to improve your social efforts immediately:

  • Include a call to action in every post. Engagement is so much more than just “likes”!

Alison truly has the unique capability to be both an artist and a thinker. For web services, efficiency is great, but the aesthetics of your brand needs to be showcased as well– making her the perfect addition to our Say Yes team…

Ready to update your site or have a social audit? Contact Say Yes today!

63 views0 comments